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Google have announced a major upgrade to Google Analytics which includes several improvements to the Goal Tracking aspects of the system. You can now track up to 20 Goals. It is now possible to define goals based upon

• URL Destination
• Time on site
• Pages/Visit

For Search Marketeers and SEO firms this represents a step forward in what it is possible to report to clients. The goal tracking was previously limited to 4 goals which on a large site was frustrating.

Read more on Googles Official Blog